43" Class QNED AI QNED74B Mini LED 4K Smart TV

LG's Dynamic QNED Color and next-gen AI provide vivid color on your screen for an immersive visual experience. See your screen come alive with Mini LED technology—where tiny lights work together to deliver breathtaking brightness, deeper contrast, and razor-sharp detail. Whether you're watching in a bright room or a dark one, Mini LED ensures every scene looks exactly as it should: vivid, balanced, and incredibly lifelike. Enhanced brightness, improved sound, refined picture detail. It all comes together for a thrilling watching experience powered by the α7 AI Processor 4K Gen9. HDR10 Pro dynamically adjusts brightness, revealing crisp details and vivid color in both bright and dark scenes for a stunning, lifelike picture. Watch films just how the directors envisioned them with automatic preservation of the director’s original colors, settings, and frame rates for a true at-home cinematic experience, FILMMAKER MODE™ with Ambient Light Technology. No matter which TV you choose, your LG TV makes it easier than ever to find what you need and more. Browse all your favorite streaming apps and let LG Channels connect you to over 400 free channels and 10,000+ movies & shows (on-demand). Get instant access to over 400 free channels and 10,000+ movies & shows (on-demand). Discover and enjoy premium new entertainment with nothing more than an internet connection. LG TVs have ALLM to further improve gaming quality. Whether you game on consoles or on the cloud, the LG Game Dashboard and Game Optimizer put all the control at your fingertips. Create, display, and express your taste with LG Gallery +. Choose from a collection of high-resolution artwork, scenic photography, and other personalization features. Plus, turn your ideas into art with Generative AI. Strength you can see and engineered for lasting performance. The LG Shield helps provide privacy protection against malware, viruses, and other cyber threats with real-time scanning and automatic updates.